When Uber began in 2009, the company assumed the position of leading the first wave of mobility services into the gig economy, and in many ways has come to define it.
But as the gig economy has evolved, it has expanded into a nebulous entity that has outgrown a simple example. Uber, for instance, has established partnerships with carshare companies like Getaround and Zipcar to allow people without cars to access these platforms in order to become Uber drivers.
This idea of being able to use a carshare service to conduct a delivery service on a separate platform is part of what has made the gig economy grow, but also outgrow its traditional definition. These carshare services are seemingly offering up a second wave of mobility services — in which gig-economy drivers are able to access cars without having to purchase or lease the vehicle — making it even easier for people to drive for rideshare companies or food delivery services.
Here are five mobility services serving the gig economy:
Maven, the General Motors Co.-owned carshare company announced Maven Gig on May 3, which offers rideshare and delivery drivers the option to rent electric vehicles for $229 per week. Maven Gig drivers can rent the Chevrolet Bolt EV for independent gigs that they choose, such as package delivery, food or grocery delivery, and ridesharing. The program is live in San Diego and will launch in San Francisco and Los Angeles later this year.
Initially, Getaround was a mobile application and a peer-to-peer car sharing marketplace that enabled owners to rent out their cars. While this is still the company’s core offering, it also partnered with Uber in April to allow Uber drivers to rent cars by the hour from Uber’s subsidiary Xchange Leasing. Uber is using Getaround’s proprietary keyless card entry method, where drivers can unlock the car with an app. Xchange, launched in July 2015, enables those who do not own cars drive for Uber, and connects them to loan or lease providers and collects payments.
Maven and Lyft have a partnership that allows Lyft drivers to rent a new General Motors car from Maven for between $135 and $180 a week to use for work as a Lyft driver. Lyft also has the same partnership with Hertz. However, Lyft recently tweaked its program to allow a driver to use the vehicle for personal use as well, whereas a person would have previously had to pay an additional weekly fee for every mile they used without transporting a rider. The program is currently available in 21 cities across the U.S.
Founded in San Francisco in 2014, Hyrecar is a peer-to-peer carsharing marketplace that allows car owners to rent their cars to rideshare drivers. “HyreCar allows drivers to test multiple platforms without restricting them to either Uber or Lyft, meaning they can explore more facets of the rideshare industry before committing themselves long-term,” Harry Campbell, founder of The Rideshare Guy, said in a blog post.
To learn more about the evolution of transportation, join us at the second annual Auto Finance Innovation 2017 conference, May 17-18 at the Hilton Bayfront in San Diego. Visit www.autofinanceinnovation.com to register or learn more. To request a media pass, contact Skylar Taylor at firstname.lastname@example.org.Like This Post